"It Takes a Family"


Crystal Bay - Gildred“The Institute of the Americas recently decided to sell the residence it had owned for over ten years located in the Crystal Bay gated community in La Jolla.  One of our board members recommended Scott Appleby to be the listing agent who had worked with him in the past.  I could tell Scott was a great choice within a few minutes after meeting him.  He suggested listing the house “As Is” after cleanup and some minor repairs and did not think it needed to be staged.  I’ll admit I was a bit skeptical about not staging the property, but as a not for profit organization, I was glad not to have that extra expense.  Within a week after signing the Residential Listing Agreement, Scott had a broker’s open house and we received an offer on the house a couple of days later.  We countered and the buyer’s accepted much to my surprise and delight.  Scott was extremely helpful and kept me well informed all through escrow until close.  I was expecting a long drawn out process of several months, but instead it lasted only a few weeks!   I would highly recommend Appleby Family Group to anyone who plans on selling their property.”


– Nora Livesay,  Institute of the Americas

La Jolla, CA

caminito saucito“We want you and your firm to know how much we value and appreciate your very high standard of professionalism.    After receiving a glowing recommendation from dear friends and personally witnessing you provide incredible service to them in the sale and purchase of several properties, we knew we had to work with you.  We could not be happier with the two wonderful properties we recently purchased with you and Scott in Del Mar; they were very smart acquisitions and you helped with the many points of details connected to these transactions.   Also, we were most pleased with how you represented us in the sale of our property when we were living remotely.  Again, you managed all of the normal unplanned fire drills with quiet and confident resolve.  We appreciate your handling of all aspects of the sale.  We never feel overwhelmed or burdened during the buying or selling process thanks to your incredible level of customer service and attention to detail.  You make an excellent team and we look forward to using your personalized services again.”  Thank you,  

– Kim and Fred Howard – Del Mar, CA

6490 Calle Del Alcazar Fairbanks Ranch RSF Pool“Kerry and Scott were amazing with helping us prepare our Fairbanks Ranch property for sale. I am a licensed real estate broker and had many choices of agents to hire. My decision to work with Kerry and Scott was based on their experience and years of success in selling luxury properties throughout Rancho Santa Fe and especially, in Fairbanks Ranch. From the photo shoot to the marketing and negotiating of the the sales contract, they were very detail oriented. Kerry and Scott were always available, courteous, knowledgeable, very professional and a true pleasure to work with.” 

– Russell and Susan Holmes | 
Rancho Santa Fe, California 
pool 146“Kerry and Scott Appleby are a cut above as real estate agents. They compliment each other beautifully. Working with them was a joy. I appreciated most that they listened to me. I owned an older home in The Covenant of Rancho Santa Fe and told them I did not want to fix it up to be more saleable. After carefully studying the home, they asked me to do one thing which I agreed to do and it was a major selling point for the property. As each issue came up throughout the sale, we sat down and discussed it as a TEAM. They listened to me and I felt confident in their recommendations.
The home was listed for more than I thought it should be, but we agreed it could be adjusted after the Broker Open House. We never got there !  After a professional photo shoot and the property description was finalized, the home was listed in the MLS on a Thursday night. We had a viable offer over the listing price within 24 hours and sold to that buyer after a short escrow period. I shall always be grateful the Applebys were recommended to me and were my agents.”
– Carol Streeter from The Covenant  ~   Rancho Santa Fe

ViaLagoAzul10 - curbside view“Kerry and Scott Appleby sold our home for over $4 M in only 82 days and thus far, that is the highest price sale in Fairbanks Ranch, Rancho Santa Fe in 2014 ! This was accomplished because of their market knowledge, as well as their assistance in preparing the home for showing and pricing the property appropriately to engage offers.
Working with both of them was a true pleasure and their professional approach in every aspect of the process was great appreciated. We definitely would recommend their real estate services to anyone interested in selling their property !”

– Harry and Helen Miyahira from Fairbanks Ranch – Rancho Santa Fe, CA

DSC_0384“Larry and I are so grateful to Scott and Kerry for their exceptional handling of the sale of our Fairbanks Ranch home and the purchase of our new home in The Crosby. They expertly staged and marketed our home to sell quickly and they consistently went above and beyond to make things convenient for us. Their knowledge, experience, and expertise in real estate are extraordinary. They were always available to help me and provide me with resources for any service or need that occurred. Their guidance was invaluable and their patience and understanding was so appreciated. We love our new home and we are so thankful that we had such a terrific team on our side to make it happen. Thank you so much for all your hard work, Scott and Kerry.”
~ Larry and Marie Sweeney from Fairbanks Ranch – Rancho Santa Fe, CA

helen woodward“Helen Woodward Animal Center worked with Kerry Appleby Payne and Scott Appleby on the sale of a large and donated 9 acre horse property in Rancho Santa Fe and we were extremely pleased not only with their dedication and customer service, but with their commitment to helping Helen Woodward Animal Center get the best deal possible for the organization. They worked tirelessly to learn all they could about the property itself and the various options available to potential buyers for remodeling and construction on the property, as well as casting a wide net over their contacts in the community and beyond to get many people looking at the property in a fairly short amount of time. The final offer that the Center accepted worked well for all parties involved and was facilitated with ease by Kerry and Scott. They made the entire process as painless as possible for the team here at Helen Woodward Animal Center and I would highly recommend Kerry and Scott to anyone needing to buy or sell real estate in Rancho Santa Fe.”
~ Renee Resko (Helen Woodward Animal Center) located in Rancho Santa Fe, California

guerra-testimonialKerry & Scott were fantastic in their endeavor to sell our house and at a price we wanted. Due to our travel schedule, we were difficult to work with, but they transcended those difficulties. In fact the house was put on the market while we were out of the country and were told that the initial showings went very well with the Realtor community. Lo & behold, we then had offers. One of those offers we chose to counter. That buyer became the new owners of our house.

Due to the experience and tenacity of both Kerry & Scott, they made the sale happen. They had to contend with first time buyers who never owned a home before & their Realtor who was out of area. With their ingenuity the issues and problems encountered were readily resolved by this experienced brother & sister team.

They first assisted with an interior decorator as we had lived in the house for over 15 years & in the process accumulated much furniture & other objects that were dear to us. They & their decorator suggested removal of those items that would hinder from potential buyers from remembering the house & not the objects within it. That alone was well worth their earning their fee. Additionally, Due to the nature of our former house, we had a great many exterior doors, five fireplaces, a music system, an alarm system, 7 bedrooms, & a separate guest house. For each showing they arrived early, staged the house with its custom lighting, had the fireplaces glowing, etc. Through their efforts and attention to detail is why we know our house was so well received and sold in short order at the price we wanted.

~ Carolyn & Bill Guerra from Fairbanks Ranch – Rancho Santa Fe, CA

testimonial for appleby real estateWhen my wife’s parents, Bernard & Virginia Frogel, decided to sell the family property in La Jolla, they asked me to find the best realtor for the job. We interviewed five different groups and Kerry & Scott were hands down the best from start to finish. Their positive attitude, commitment to marketing and follow up to the final details of the escrow resulted in the best price and terms that any of the other four groups thought possible! Being a real estate broker myself, I don’t take their responsibilities lightly and highly recommend them to anyone looking to sell property in the La Jolla or adjacent areas. ~ Clint Lukins from Los Angeles, California

Kerry and Scott have all the attributes needed to be successful real estate agents. We were especially impressed by their professionalism, marketing skills and follow through to get the job done. We highly recommend the Applebys and would use them again for our real estate transactions. ~ Bernard & Virginia Frogel from La Jolla, California

fairbanks ranch client testimonialI just wanted to take this opportunity to thank you, Kerry and Scott, for all your help from 2010 to 2012. As we all know, 2010 was not the best year in real estate, but with your guidance, knowledge and superior relationship network we were able to sell two houses without the expense and time delays associated with the traditional marketing techniques common in the industry today….amazingly, you brought us offers before marketing through the MLS. Your focus on putting the energy into truly solid approaches and clients that were really in a position to buy our homes and then working that connection and managing our expectations allowed fast and successful conclusions in both sales.

Any success in today’s world takes a team and the way Kerry and Scott worked together while blending us and our style into this team effort was truly remarkable. I truly believe that we would have never been able to sell both houses at top market prices without that great teamwork. Your advice on both the buy and sell side of four properties was solid and considerate and allowed us to see our way to make important decisions that in the end brought about very successful sales in a market where our neighbors properties were not moving, even at prices well below what our’s sold for on a cost per square foot basis.

So, thank you once again and please feel free to use us as a reference for any potential client, given all the homes we have bought and sold through the years, and the many agents we have dealt with in the past, we feel very comfortable recommending the two of you as two of the best we have ever dealt with.

~ Jodie and Rich Wankmuller from Fairbanks Ranch, Rancho Santa Fe, CA

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